Google Ads - Delta
|Marketing Mix||Search or Call Only Display Remarketing|
|Estimated unique clicks||1500*|
|Search Targeting||20 Relevant Keywords|
|Display Targeting||Up to three targeting selects (audience, placement, topic)|
|Geo targeting||Up to 3 cities or statewide|
|# of promoted services/products||Up to 4|
|Minimum # of unique text ads||12|
|Minimum # of responsive image ads||6|
|Start up||Initial Setup Landing Page Recommendatons Landing Page Recommedation implementation|
|Google Analytics Setup||Advanced|
|Search Console Setup||Yes|
|AB Tests||Bi Monthly|
|Audience list management||Basic|
|Ongoing Campaign Optimization||Basic|
|Landing Page Optimization||No|
|Launch plan:||Launch Plan Media Plan|
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*Estimate only. Actual clicks depends on targeting, geography, competition, website quality, and a host of other factors.